Released on: December 6, 2007, 4:02 pm

Press Release Author: Greg Ventresca / PR Media Relations

Industry: Apparel & Fashion

Press Release Summary: Mansfield, Ohio, December 4, 2007 - A new designer denim
company has launched catering to slim women with natural waist sizes ranging from
23" to 27". With many American women saying yes to the "super-size", ClubSkinny.com
is liberating the lean.

Press Release Body: If you are a size 8 now buying a size 4, you likely are fond of
today's "vanity sizing". Designers have followed the trend and "up-sized" the
measurements for their size charts. Deceptively, our size 8 jeans fit just like the
size 4 jeans we purchased yesterday. For most slender women this size tampering has
further reduced the availability of well fitting denim. Yesterday's measurements
don't exist on today's charts. If you were a size 0 before you now have to brave
society by asking, "Do you have these in a 00?" You could spare yourself the looks
of disgust and shop the children's department, but it's tough removing the gems and
sparkles.

No stranger to the ridicule of being a size 0, Carrie Ventresca, Co-Founder and
President of ClubSkinny Inc., says "Why can't we be proud of our size too? It's no
sin to be thin." Collaborating with her husband, Greg Ventresca, Co-Founder and
CEO, the couple has designed a premium denim line respecting the market of slim
women. Greg emphasizes, "It required countless pattern modifications to retire the
industries cookie-cutter fit. We also insist on a domestic product from fabric to
finishing."

This innovative line consists of six styles and a variety of unique washes all
reflecting artistic design elements. No confusing size 0, 1 or 2, instead five
natural waist sizes ranging from 23" to 27". Signature back pockets have been
reshaped and strategically positioned to plump. A curvy back yoke rounds instead of
flattens. The waistband has been redesigned to ride higher across the hips to hug,
not pucker. Removing the 5th pocket and metal rivets, the front pockets are
smooth, not bulky. No detail overlooked, even the side belt loops are sewn at a
precise, hip flattering, angle.

Marketing via e-commerce exclusively, ClubSkinny, Inc., t/a ClubSkinny.com, offers
free shipping and free returns. The unique fit guide and concierge support make
online shopping effortless. Classy styles, designer finishing treatments, and a
fresh fit make Clubskinny.com a luxurious denim alternative for the slim woman.


Web Site: http://www.clubskinny.com

Contact Details: ClubSkinny, Inc.
Greg Ventresca
419.989.4163
www.ClubSkinny.com
gventresca@clubskinny.com